A range of leading Australian businesses have announced Big Swaps to fair trade products as part of Fair Trade Fortnight (1-16 May) – Australia’s biggest annual celebration of the life-changing difference fair trade makes for millions of developing country farmers, their families and communities.
As part of the Fortnight’s launch in Sydney on 30 April, two of Australia’s leading national law firms, Mallesons Stephen Jaques and Allens Arthur Robinson, were awarded Fair Trade Workplace status for committing to source Fairtrade Certified hot beverages across all of their offices.
Leading supermarket chain Coles announced that a range of its new private label Fairtrade Certified coffee and tea products would soon hit shelves across the country.
Meanwhile Wild Bean Café committed to launch Fairtrade Certified hot chocolate nationally later in 2010.
Steve Knapp, Executive Director of the Fair Trade Association Australia & New Zealand (FTAANZ) said Mallesons Stephen Jaques and Allens Arthur Robinson were the first national law firms to make such strong, company-wide commitments aimed at empowering developing country farmers and their communities.
“Recognition as a Fair Trade Workplace will enable both firms to communicate to staff and clients the kind of values they wish to incorporate into their business and workplace,” he said.
Fairtrade Certified products will now be served throughout the meeting rooms, tea rooms and cafeterias of both firms.
Mallesons Stephen Jaques have already switched to Fairtrade Certified tea from Oxfam and are now to start serving Fairtrade Certified coffee and drinking chocolate from Republica; while Allens Arthur Robinson will use Fairtrade Certified tea, coffee, drinking chocolate and sugar sticks sourced from a range of suppliers including Bean Ground & Drunk, Bercat, Nestle, Jasper Coffee, Scarborough Fair, and Tradewinds.
“These two firms join a growing list of Australian businesses of all sizes making the swap to fair trade and making a big difference to the lives of farmers, producers, their families and communities in developing countries around the globe,” Mr Knapp said.
“The Big Swap announcements from two of Australia’s leading businesses, Coles and Wild Bean Café, also make it easier for every Australian to swap their everyday hot beverages to fair trade ones – whether at home or on the go,” he said.
“The new Coles Fairtrade Certified coffee and tea products significantly expand the range of Fairtrade Certified options available in the hot beverages aisle of supermarkets, making it an even simpler choice for people to swap to fair trade and enjoy a world changing cuppa at home with friends and family.
“Meanwhile the commitment by Wild Bean Café (BP’s coffee retail stores) to add 100% Fairtrade Certified hot chocolate to the menu of their over 100 outlets nationwide later this year, in addition to the 100% Fairtrade Certified espresso coffee they already serve, is a major boost for Aussies looking for a fair trade hot beverage option no matter if they’re travelling across town or across the country,” Mr Knapp said.
For more on how organisations and businesses can make the swap to fair trade and contribute to tackling poverty and empowering farmers and workers in developing countries through workplace purchasing go to www.fairtrade.com.au
ABOUT FAIR TRADE FORTNIGHT (www.fairtrade.com.au/thebigswap)
– Fair Trade Fortnight is Australia’s biggest annual celebration of all things fair trade, recognising the life-changing difference fair trade makes for millions of developing country farmers, their families and communities.
– This Fair Trade Fortnight, Aussies across the country are being urged to make The Big Swap! Making the swap from your usual products to Fairtrade Certified ones is simple but it can help make a big difference to the lives of developing country farmers – giving them access to fair prices and money to invest in everyday things for their communities such as education and healthcare. It also promotes sustainable farming practices.
– This Fair Trade Fortnight, whether it’s your daily caffeine fix, afternoon cuppa, chocolate treat or the Mother’s Day gift you give – make the swap to fair trade and help create a better and brighter future for farmers and their families across the globe.